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Press

Imperial and Please Childwear on Journal du Textile
March 2016

> Leggi l'articolo (french language)



Imperial's fast fashion goes to University
February 2016

Adriano Aere, head og Gruppo Imperial, is experimenting new formulas and partnership (also with University of Bologna) to reach an ambitious goal: a sales growth from 210 to 500 million euro in five years.

> Read the feature story (Italian Language)



Imperial on Textilwirtschaft
February 2016

Adriano Aere's interviev on the review Textilwirtschaft

> Read the feature story (german language)



Adriano Aere on Sportswear International
December 2015

> Read the feature story



Adriano Aere - The Centurion
July 2015

Adriano Aere talks about the secrets behind Imperial success on La Spola review.

> Read the Feature Story



Imperial Fashion and University of Bologna shake an agreement to create fast fashion of the future
May 2015

Imperial Fashion and University of Bologna shake an agreement to create fast fashion of the future, and launched the project " Creative Lab ". The company headed by Adriano Aere has invested one million Euros to start some major projects.

> Read On Il Sole 24 Ore
> Read On Milano Finanza
> Read On Il Resto del Carlino
> Read On Corriere di Bologna



Imperial on Rai2 (National Tv) "2Next"
February 2015


> Km0 Fashion - Imperial on Rai 2



Imperial on Corriere della Sera: "Inside the fast company"
January 2015


> Inside the company that runs fast



Imperial on SportsWearNet
December 2014

Italian fast fashion specialized company Imperial Fashion expects to close 2014 registering more than €200 million sales, 30% more than in 2013.



Imperial on Repubblica - Business & Finance

Imperial's growth and business model on "Repubblica - Business & Finance": a long interview with president Adriano Aere.

> Read the feature story (Italian Language)



Imperial on Repubblica
November 2014

Adriano Aere's interview on Repubblica, one of the most important italian newspaper.



Adriano Aere / Pambianco Congress "Back to Italy"
November 2014

The speech of Adriano Aere, CEO of Imperial Spa, during Pambianco's congress 2014 "BACK TO ITALY".



Imperial focus: China and e-commerce
November 2014

"Repubblica", one of the most important italian newspaper, talks about Imperial: registered trademark in China and e-commerce improvement.

> Read the feature story (Italian Language)



Imperial grows in Poland
November 2014

After Varsavia and Bydgoszcz, new opening by Imperial in Poland: Lodz (commercial center Manufaktura). .



Imperial is one of the most dynamic Italian companies according to the ranking Mediobanca
October 2014



Imperial: Now A Registered Trademark in China
October 2014

“Given the complexity of China as a country, we felt it important to protect our brand and intellectual property rights,” president of the company Adriano Aere said. “China… has aroused a great deal of interest on the part of Italian companies for its business opportunities… we always look to the future and make sure we don’t lose any opportunity that allows us to expand.”



Imperial grows in the first six months (+24%)
July 2014

Imperial has increased its total turnover (Italian and foreign) in the first six months of 2014.

> Read the feature story (Italian Language)



Imperial: children's lines at 2 million euro in a year
May 2014

Imperial analyzes the data after one year license agreement with Altana, a company that specializes in kidswear, for the production and worldwide distribution of child collections of the brands Imperial and Please.

> Read the feature story (Italian Language)



Imperial on Repubblica - Business and Finance
May 2014

Imperial Fashion "goes shopping" and focuses on Web business: the evolved fast fashion of Imperial Fashion grows up.

> Read the feature story (Italian Language)



Imperial Fashion Blogger
April 2014

Imperial launched the initiative "Imperial-Trend Fashion Blogger in the manner of ..", asking his fans to vote for the best interpreter of the style of the brand.

> Read the feature story (Italian Language)



Imperial launches new website
March 2014

The internationalization of IMPERIAL is confirmed by the design and construction of the new web site imperialfashion.com, a cross-media project developed in five languages ??- Italian, English, French, German, Spanish - which reflects the style of the user's "mobile-oriented ".

> Read the feature story from FashionMag (Italian language)



Imperial "+30": new editorials
March 2013

> New editorials for Imperial growth



Imperial acquires D.Pure e Dixie
March 2013

Imperial acquires 60% of D.Pure and Dixie companies (La Repubblica Firenze, 11-03-2014)

> Read the feature story (Italian language)



Imperial on Il Sole 24 Ore
March 2014

2013 earning: 154 millions (+30%): Imperial's growth on Il Sole 24 Ore (10-3-2014).

> Read the feature story (Italian language)



Imperial speeds up its foreign business
February 2014

Imperial continues to grow in foreign countries. The Italian fast fashion group expects to close 2013 with a growth of 20%, reaching 140 million to 145 million euro, compared to 119 million in 2012.

> Read the feature story (Italian language)



Export Urrà!
January 2014

Numbers and strategy of Imperial's export: Adriano Aere interviewed by Business People magazine.

> Read the feature story (Italian language)



The growth of Imperial in the north of Europe
January 2014

The growth of Imperial in Germany, Netherlands, Denmark and other countries of North-Europe.

> Read the feature story (Italian - FashionMag)

> Read the feature story (Italian - MFFashion)

> Read the feature story (Italian - PambiancoNews)



The growth of Imperial on web platforms
January 2014

Repubblica, one of the most important italian newspaper, talks about web Imperial.

> Read the Feature Story (Italian Language)



The web strategy and growth of Imperial
October 2013

The web growth of Imperial on italian "Fashion Magazine".

> Read the Feature Story (Italian Language)



Imperial on "L'Espresso"
October 2013

The strategy of Imperial Fashion for french market on the italian review "L'Espresso" (4-10-2013)         

> ImperialEspresso.pdf



The brand-new french wholesale of Imperial
September 2013

Imperial expands its growth targets in France with the opening of a new wholesale in Paris. Imperial France, opened in March of 2012, has recently changed location, moving at 52 Rue Etienne Marcel (700 sqm).



Imperial on "Il Mondo"
August 2013

The "quick strategy" of Imperial on the economic magazine "Il Mondo" (italian language).                        

> 2-08-2013_Il Mondo.pdf



Imperial on "Il Sole 24 Ore"
July 2013

Imperial's growth on "Il Sole 24 Ore", the most important financial newspaper in Italy (8-7-2013).

> 08-07-2013_IlSole24Ore.pdf



Imperial launches Info Commerce service
July 2013

IMPERIAL announces with enormous pleasure the Info Commerce service: the most up to date products selection that gives you styling suggestions by themes. Your favorite outfits are detailed in colors, composition, price and availability in the stores. It has never been so easy keeping in touch with your nearest shops.

 





Imperial Kidswear debuts at Pitti Bimbo
June 2013

The new Imperial (boy) and Please (girl) collections for AW13-14 debut at Pitti Bimbo. This fast-fashion project is the fruit of an Imperial Fashion/Altana SpA joint venture. Designed for children from 6 to 14 years, the collections follow the latest fashions and skilfully combine quality and style at a competitive price.

A rebellious attitude permeates the Imperial collection where we find – in true grunge style – maxi stripe or camo print knits teamed with check shirts with gradient-dyed effects. Vintage and torn jeans are paired with knitted and boiled-wool overwear to complete an edgy total look. Kurt Cobain, the 90s’ rock icon, features in the graphic motifs on T-shirts together with drawings inspired by British tattoos. The palette ranges from army green to lead grey and brown. The look also has lively touches of coral red on T-shirts decorated with skulls and studs.


Florence 27-29 June 2013 - FORTEZZA DA BASSO
Padiglione CENTRALE - stand S/10



Natural Silk Collection, the brand-new capsule by Imperial
May 2013

> Read the Feature Story (Italian Language)



Fast fashion junior by Imperial and Altana
May 2013

MODA24 - Insert Il Sole24ORE – Nr. 55 Friday, May 3th, 2013, p.15 | IMPERIAL signed an agreement with ALTANA group : Quick strategy for a partnership that produces and distributes clothes for children from 6yo to 14yo. For the first time new trends of children's fashions will be up to date every week in stores.



Imperial on VKontakte
April 2013

Imperial is "Social" and thinks about relations: it's a pleasure to announce the new channel on VKontakte, the Russian social network.



Imperial on Tumblr
April 2013

IMPERIAL has pleasure to announce the New Imperial Fashion Channel on tumblr. Watch where the Collection take inspiration. Stay tuned!



Imperial Denim debuts online
March 2013

The novelty of Imperial for the spring 2013 debuts online. The website denim.imperialfashion.com proposes a focus on collection, providing the user with all the product information and research materials.

>Read the feature story (Italian Language)



Connected stores, connected emotions.
March 2013

This time we want to show you really special contents.
At first the outfit comes to life: one click more and you can discover if the product is available in single brand stores of Imperial.
How? Just download the FREE APP IMPERIAL FASHION from the App Store or Google Play, take the official SS 2013 man - woman catalogue and fit images marked with the "smartphone" icon. Welcome in a new way to imagine!
You can find the official catalogue at Imperial's dealers or you can download it from www.imperialfashion.com/ar, the page in which the company will keep you informed about new "augmented" experiences.



Imperial focuses on internet
February 2013

A strategic platform and information to engage their target on projects and activities: this is the new Imperial website for spring summer 2013.                                                                                         

 

> DailyNet_26-02-2013.pdf



Sixties and High Tech: the brand new Imperial adv campaign.
February 2013

A tribute to the visionary and psychedelic atmosphere of the late sixties mixed in a contemporary product: these are the guidelines of Spring Summer 2013 advertising campaign of Imperial.

>Read the feature story (Italian Language)



The growth of Imperial on "La Repubblica"
February 2013

"La Repubblica", one of the most important italian newspaper, talks about Imperial.

>Read the feature story (Italian Language)



Imperial focuses on social networks
February 2013

The brand new strategy of Imperial regarding social networks.




Imperial and Made in Italy in Russia
February 2013

Imperial and Please growth on Fashion Russia.


> Fashion_8febbraio2013.pdf



The growth of Imperial on "Il Sole 24 Ore"
February 2013

"Imperial grows by 15% thanks to Fast Fashion" -  Il Sole 24 Ore (4 February 2013- italian national edition) interview with Adriano Aere.

>Read the feature story (Italian Language)

> 4-1-2013_Il Sole 24 Ore.pdf



Augmented Elegance
January 2013

Imperial group launches for the first time in Italy the "augmented reality" applied to his collection. Read the article on "Style - Il Giornale" (Italian Language).

> Style -Il Giornale 31 gennaio 2013.pdf



Made in Italy against crisis
January 2013

Imperial and its philosophy of made in Italy on "Il Giornale" newspaper.

> IL Giornale 7 gennaio 2013.pdf



Imperial invests in retail: franchising stores enter "in house"
December 2012

Imperial Spa has acquired 100% of 20 'Imperial' stores, whose property was previously managed in partnership with Finalba company. The cost of the operation, which allows the brand to debut in the direct channel, is about € 9 million. The important news was reported in several magazines and the in the economy section 'Corriere della Sera', the first italian newspaper.

>Read the feature story on Fashion Magazine (Italian Language)



Imperial Fashion Augmented Reality official apps: over QR Code
November 2012

Download on your smartphone or tablet the free "Imperial Fashion" apps by App Store (for Iphone/Ipad) or Google Play (for Samsung Galaxy, HTC and Android based devices) and FIT THE IMAGES OF MAN WOMAN FW 2012/13 CATALOGUE: outfits will become animated with augmented reality experience. You can find official catalogues in Imperial stores, or download here: www.imperialfashion.com/ar  Save the link: Imperial staff will upload often new contents, giving you unexpected emotions and driving you in a brand-new shopping experience. Above all, from the next season you will discover a new way to shop throughout web! Apps are powered by Aurasma, the world's first visual browser. An active internet connection is required.



Information Technology: an Imperial Fashion "must"
November 2012

Imperial B2B Communication Area features on Pambianco News (italian language) 


>Read the feature story



Imperial takes care of its costumers and defense Made in Italy
An hystorical verdict condemns chinese entrepreneur

Imperial takes care about its costumers: an hystorical verdict condemns the chinese entrepreneur Yao Guangming of "Alisè" company, for Imperial's items contraffaction. Be careful! Buy the items only in authorized shops!

>Read the feature story



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